APTUS DesignWorks reveals the seven elements to start-up success

A group of people gathered in a brewery restaurant, listening to a speaker standing near a window with large brewing tanks illuminated by blue and red lights in the background. The audience is seated at tables with food baskets and drinks, attentively engaged in the discussion.

Ben Nibali, the Founder of APTUS DesignWorks, spoke to fellows and partners of the Innovation Crossroads’ Founder’s Forum.A group of about two dozen gathered at the Smoky Mountain Brewery in Turkey Creek to hear Ben Nibali, Founder of APTUS DesignWorks, share his entrepreneurial journey. In September 2007, Nibali left a secure position at a large corporation to launch his own innovative engineering and product design company.He saw a market opportunity by recognizing how difficult it was to find a design and engineering firm that could deliver high-quality work at a reasonable price. This realization inspired him to venture out on his own and turn his vision into reality.